MISS AFRIKA


Logo :
Project owner's name :
Mrs audrey ndzana
Country of deployment for the project :
Cameroon
Sector :
E-commerce
What problem does your company want to solve? :
According to major publications like Huffington post, Stella McCartney fashion label is accused of cultural appropriation. Thus, there is a growing interest and demand for african culture globally.
What solution does your company provide? :
MISS AFRIKA is well placed to embody african culture and sustainability : she promotes timeless fashionable pieces and educates, developping an eco-friendly mindset as well.
Describe your project :
MISS AFRIKA plans to build an online presence to educate and entertain shoppers and non shoppers on sustainability. This implies a blog, a shopping website and a social media Community. MISS AFRIKA is a great Opportunity to create jobs making people happy and useful to the society. According to Boston Consulting Group, ecommerce will create more than 3 million jobs by 2035. Cameroon has plenty of craft markets and artisans. Selling african artefacts worldwide creates jobs and contributes to achieve United Nations Sustainable Development Goals (UN SDG) like reducing poverty. MISS AFRIKA provides a good means to create social and economic inclusion. Fashion is the world's second polluent after petrol. One way to solve issues related to fashion linear business model which is harmful for our planet and encourage circular business model like African style which is good for our Planet. We'll be very pleased to offer online education as well. Currently, the World is hit by global pandemic covid-19, which is caused by environmental threat. This sanitary crisis emphasizes our need to care for our planet. Unless, we fully understand that African Style is one of the best option for sustunaibility, we'll face other environmental issues. MISS AFRIKA has a powerful weapon : she educates and entertains, achieving UN SDG. For the love of our planet, we should become MISS AFRIKA